Archive of posts - Yashodhara Keerthisena

Essential Thinking Tools for Better Decision-Making and Collaboration 20 September 2024 | 12 min read
Essential Thinking Tools for Better Decision-Making and Collaboration

Effective thinking is more important than ever in today’s complex world. Whether you’re navigating personal challenges or tackling professional projects, harnessing the right thinking tools can enhance your cognitive processes, streamline decision-making, and foster creativity. Read More

STP Marketing: Transform Your Business Strategy for Growth 20 September 2024 | 13 min read
STP Marketing: Transform Your Business Strategy for Growth

The evolving world of marketing needs personalized and targeted strategies to stay ahead of the competition. STP marketing is a highly effective framework that can help marketers segment their market, target specific customer groups, and position their products or services more effectively. Read More

How to Create a Content Calendar: An Easy Step-by-Step Guide 13 September 2024 | 14 min read
How to Create a Content Calendar: An Easy Step-by-Step Guide

In an increasingly digital world, a well-structured content calendar is essential for effective marketing. By efficiently planning and organizing content, you can streamline your content strategy, enhance team collaboration, and significantly improve your overall marketing efforts. Read More